On 5 October 2021, Fulham Football Club announced Asiabet33 as its Official Asian Betting Partner for the remainder of the 2021/22 season. The club’s original announcement records the agreement and its focus on the Asian region.
For readers who recognise the Asiabet33/AB33 name today, this is a look back at that partnership and the football club behind it. The agreement described here belongs to the 2021/22 season.
Fulham FC: a London football club founded in 1879
Fulham FC is an English professional football club with roots stretching back to 1879. The club describes itself as London’s oldest professional football club. Its origins were at Fulham St Andrew’s Church, where a team was established for local boys.
According to Fulham’s official history, the club moved into Craven Cottage in 1896, gained professional status on 12 December 1898 and joined the Football League in 1907. Those dates distinguish the club’s foundation from the later beginning of its professional era.
Fulham’s Premier League and Championship history
Fulham has extensive experience in the Premier League, England’s top division. Promotion as Division One champions in 2001 brought the club into the modern Premier League era. Highlights included a seventh-place league finish in 2008/09 and a run to the UEFA Europa League final in 2010.
The club’s history has also included seasons in the Championship. Fulham was playing in that division when the Asiabet33 agreement was announced in October 2021, as the club’s 2021/22 chairman’s message makes clear. Fulham went on to win the Championship title that season and return to the Premier League.
Fulham secured promotion on 19 April 2022 with a 3–0 home win over Preston North End, then clinched the title on 2 May by beating Luton Town 7–0. Under Marco Silva, the club finished the campaign with 106 league goals, including 43 from Aleksandar Mitrović. These results give the partnership its footballing context: a promotion-winning Championship season.
More recently, Fulham’s official 2026/27 fixture announcement confirms another Premier League campaign. Its present league participation and the date of the historical commercial agreement are separate parts of the story.
What the 2021/22 partnership covered
The announced role was regional: Official Asian Betting Partner. Fulham presented the collaboration as part of its work to develop its international fanbase, with Asia as the focus.
The announcement included comments from Leo Li, identified at the time as Asiabet33’s managing director and co-founder, and Jon Don-Carolis, Fulham’s sales director. Their remarks described the opportunity to work together in the Asian market and connect with the club’s wider audience.
Watch the 2021 Instagram announcement
The partnership video shared by @ab33.asia on 23 October 2021 offers another contemporary record of the announcement.
If the player does not load, watch the original video on Instagram.
Asiabet33 and AB33: reading the names in context
The 2021 Fulham announcement used the name Asiabet33. Today’s Asiabet33.net homepage presents AB33 as the current brand identity associated with Asiabet33 and Asiabet. This article uses Asiabet33/AB33 to help readers recognise those connected names while preserving the name used in the original announcement.
The historical source does not establish a rebranding date or confirm that the partnership continues today. It provides a dated record of the 2021/22 agreement.
A historical sponsorship announcement also does not verify a present-day website or login link. For practical checks of domains, HTTPS and suspicious messages, see our AB33 website-verification guide.